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The 10-minute AI search audit anyone can run

A free, manual ten-minute audit you can run yourself, no tool required. Ask five buyer-style prompts across the AI engines that drive your category, score what comes back, decide what to do next.

GPTBot, ClaudeBot, PerplexityBot: a checklist for AI search visibility

A 10-check homepage audit with curl-able tests for each major AI crawler and the common WAF defaults (Cloudflare Bot Fight Mode without Verified Bots, AWS / Akamai / Imperva non-browser-user-agent rules, WordPress security plugins, SPA-only rendering) that quietly block these crawlers. The technical floor before any content strategy.

House rules

Everything here is free to read. No email gate. No popup. The articles do not auto-update; published dates reflect when the article was written and when its facts were checked. If an article gets a substantive update, the date moves and the changelog is at the bottom.

We do not run a newsletter, RSS feed, or notification list (yet). New articles land on this page when they are ready. If you want to be told about a specific topic, the contact form takes requests.

The articles cite the Invisible 10 study where it is on-topic; the study itself lives at /research/compliance/2026-05/ with raw data and methodology. The two sections (resources and research) are kept separate on purpose: research is original measurement; resources is practical reference.

If you want this run against your site

Reading the articles is one path. Having Web Cited measure your specific brand across six LLM engines on the buyer prompts that actually matter to you is the other. Often delivered within hours. $5,000 fixed. No sales call.

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